Tetê a tetê with smart-tech

The Mac and I…

Have been in a loving 7 year relationship- as they say if you overcome the ‘7 year itch’ in relationships you will be bounded by bliss forever!

I have to say that Mac and I never experienced any kind of itches or scratches, just pure love and eternal functionality J- despite the death of his father, Steve Jobs, my Mac seems to have very solid genes. So far there were no breakdowns or crackdowns or errors, no genius bar emergency appointments, Mac has never betrayed me even in my most difficult times of writing projects and dissertations. Of course, like us my Mac ages and needs to be updated with new editions once in a while.

Couple of days ago I adopted Mac’s bigger brother- iMac because he is bigger and stronger and can handle more info-bites. Now that my tech family is complete I can happily blog away.

Macbook's brother iMac

Yesterday I had my first one to one lesson for the Aperture application in the Apple store on Regent street to understand how to organise picture files, how useful since I will be posting loads of photos every day! My lesson was with Claire, a blond punk who is very professional and knowledgeable (how couldn’t she be- to work in Apple you need to pass at least 7 interviews including one with the head of Apple retail stores!). My lesson was quite basic so I do recommend that when you arrange one to one lessons to prepare specific topics you want to learn about when using an application.

I started this post with a funny story about the relationship with my Mac because I want to make an important point about technology in the present day- technology is social and evermore embedded in our lifestyles. For all of you techno-phobes do take your time to discover your computer, the internet, your smart phone…It can be frustrating because technology isn’t always reliable but then who really is? How many times have you been stood down for an appointment or ordered tickets that have not been delivered or argued your way out of hell conversation with your insurance company?

To ensure a happy and reliable tech relationship you can choose your good computer just like you can choose a good partner (although choosing the former is way easier than choosing the later)- avoid moral hazard and adverse selection by going for a Mac

10 responses to “Tetê a tetê with smart-tech

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